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Shipyard Brewing Co.

Marketing Strategy | Content Strategy | Content Creation | Event Planning  Experiential Marketing | Email Management | Social Media Management

THE POWER OF PUMPKINHEAD

We create the spark that ignites the Pumpkinhead craze for one of the most popular seasonal beers in the country. Every August 1st, hundreds of thousands of people are buzzing over our Pumpkinhead season release post. 

CONTENT THAT CONVERTS

We’ve amassed tens of thousands of followers on Shipyard’s social media accounts. We keep their audiences engaged with dramatic imagery, comedic trends, shareworthy “infotainment” and by bringing the iconic character Pumpkinhead Pete to life.

CREATING VALUABLE INTERACTIONS WITH CONSUMERS

2023 Pumpkinhead Engagements

audience growth

We’ve used giveaways and experiential marketing campaigns to build an audience of brand loyal “Shipmates”. Here’s a glimpse at the growth we saw in 2023: